Invocation from the Master: Subhashji's contemplations - Indiantelevision.com's The Ad Linx Reporter dated 26 Feb 2010

26 Feb 2010 Newsletter Subscription Email this Page Volume 26 - Issue No: 20

Media, Advertising & Marketing Watch Invocation from the Master: Subhashji's contemplations It has been a decade but it does not seem too long back to me that I inaugurated www.indiantelevision.com. Anil Wanvari, itv.com founder on his 10 tent pole moments so far A dream dat became a reality 4 a journalist who built up a team dat is crazy abt de media, ad, mkting, radio, music, film, TV prodn & cable & satellite TV beats... Sibabrata Das, ex-edtr of day on d 10 big misses in 10 years Every 1 misses - fm Rupert Murdoch 2 Subash Chandra 2 Kalanithii Maran 2 Ekta Kapoor - my choice of 10 biggest misses of d decade... Paritosh , co-edtr of day on d 10 commandmnts 4 TV Thou shall, Thou shall not, Thou can, Thou cannot, Thou will, Thou will not... Punitha, co-edtr of day on d xpected 10 indstry behviors 4 2010 Client saves, agencies search, TV increases, print fills, radio creates, OOH woos, cinema awaits, net educates, research plods, consumer enjoys... Old comrade-in-arms rewinds & replays Will boom '10 go bust '11? Media, advertising honchos worry about fiscal conservatism, pull back of stimulus in Budget '11. NDTV Imagine EVP Gaurav Gandhi joins Viacom18 on 8 March in a newly-created post as chief commercial office and head of International business. B'casters, agencies meet: IBF gets ready to tighten credit mgt as advertising outstandings stretch ACC official partner for Kings XI Punjab;brand 2 b present on apparel of team on "Leading Arm".Yuvi, other players 2 b featurd in new TVC. No Sauna Belts, no Hanuman Yantras. Samsung, Satya Paul, Benetton are future of TV Homeshopping. Tickets for the first match of the third edition of the IPL are on sale; ticket prices start from Rs 500. TV Ratings Top 10 Programmes (31/01/2010 to 06/02/2010) Doordarshan's Top 10 Top 10 In All TV Homes Top 10 in Cable & Satellite Homes Top 100 Programmes (31/01/2010 to 06/02/2010) Zee TV Zee Cinema Colors Star Plus Sun TV Sony Entertainment TV SAB NDTV Imagine Star Gold Zee Marathi Gemini TV MAX Neo Cricket Zee Telugu Star Jalsha Click here for free Newsletter subscription! Source: www.indiantelevision.com

Today's Newsbreakers.......India Brand Sachin gets a 2-ton boost Godrej group gets ready to splurge on IPL-3 Source: Hindu Business line     Ministry protests IPL ad: Offensive to Rlys, Source: Indian Express     Sachin races into endorsement space with double ton Source: Financial Express     Suzuki Launches Marketing Campaign for Kizashi Source: Media News International       Stiff guidelines set for two new IPL franchises Kolkata Knight Riders' home matches in a fix Source: Business Standard     Creative TV ads are more likely to be ignored by Viewers Source: TopNews International News Wi-Fi Usage on the Rise Microsoft, comScore in Targeting Pact Big Biz Embracing Twitter Weight Watchers Media in Play MDC Posts Q4 Organic Gain AskMen Jumps Into Foursqaure CBS Re-ups Moonves Until 2015 4A's Aims for Diverse Agenda Got Milk's White Gold Goes Back to School Tylenol Moves Creative to Martin Agency Source: Ad Week     Big Biz Embracing Twitter Kraft Spreads the Word About Athenos With Sampling Effort U.S. Ad Spending Down 9% in '09 Got Milk's White Gold Goes Back to School Tylenol Moves Creative to Martin Agency Source: Brand Week Lamar Advertising's loss widens in 4Q Source: BusinessWeek     Facebook eyes ad revenue from region Source: Emirates Business 24/7     STV pre-tax profits fall 55% amid advertising slump Source: The Guardian     Will Google face an advertising revolt? Source: Marketing Week     Sky complains over Virgin Media's advertising Source: Top 10 Broadband     Zaneis: 'Advertising Is Creepy' Campaign 'Hit the Mark' Source: Mediapost.com     MTA Switches Firms for Transit Advertising Source: New York Times

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.    Subscribe to this Newsletter: Click here For Feedback: Click here Unsubscribe to this Newsletter: Click here Update your profile Click here For Archives: Click here "You are receiving this mailer either because you have signed up at www.indiantelevision.com or we thought this might be of interest to you". Click here to know how to add our e-newsletters to your safe sender list. Our mailing address is: Indian Television Dot Com Pvt.Ltd.C-350, Oshiwara Industrial Centre ,Opp Goregaon Bus Depot,New Link Road, Goregaon West, Mumbai - 104, India.Tel: 91-22-66424000 Fax: 91-22-28767791

The Ad Linx Reporter is an Indian Television Dot Com publication. © 2001-2010 All Rights Reserved www.indiantelevision.com   *If you are not able to see the mailer, please click here

Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.